PROJECT DESCRIPTION
Vibes Overseas reached out to me wanting merchandise for the team and representatives to wear at their events. The focus was to create two t-shirt designs catering to each male and female audiences that symbolise the ethos, culture and aesthetics of the brand.
RESPONSIBILITIES
Illustration / Graphic artwork
CLIENT
Vibes Overseas
DATE
July 2025
01. DIAL PRINT
This concept was directed by JayO, he found this image of a vintage dial and wanted to manipulate all text pieces on it to cater to the lyrics from his song 'HMM'. I came up with a back print which uses the dial letters as a header and includes all tour info.
02. JUMBO STICKER PRINTS
The idea behind this advertising graphic was to create a trendy, on-brand and eye grabbing print that promotes all things 'WHOSDAT'. I played around with tour dates, lyrics, song names and JayO's logo. The graphic was feminine focused to cause fan-girl traction. I went on to further creating the graphic on the right which is a more minimal option using elements from the first print. The versatility between both graphics allows them to be printed across different colour and style blanks.
03. STATEMENT PRINT
The idea behind this advertising graphic was to create a trendy, on-brand and eye grabbing print that promotes all things 'WHOSDAT'. I played around with tour dates, lyrics, song names and JayO's logo. The graphic was feminine focused to cause fan-girl traction. I went on to further creating the graphic on the right which is a more minimal option using elements from the first print. The versatility between both graphics allows them to be printed across different colour and style blanks.
OUTCOME
